The habit of sending greeting cards has a long history in the UK. It started commercially 1843 with Sir Henry Cole. Before he came up with the first commercial print run, if you wanted to send a card you made it yourself with your own fair hands. That was fine if you only needed a few cards for friends and family, but Sir Henry Cole was a public figure, and very well known. Andhe was busy and he needed lots of Christmas cards.
Sir Henry Cole
Sir Henry Cole was busy with ideas. He helped found the Public Records Office and the postal system. And he also managed the Great Exhibition of 1851. Furthermore, he helped set up what became the Royal College of Art. On top of that he designed a commercially produced teapot.
Britain Ruled The World
Remember that Britain at this time was triumphant everywhere. The British won the battle of Trafalgar, so the country was secure. Britain was master of a far flung colonial empire. And in consequence, Britain was looking forward and looking for new ideas. So while Christmas cards are not the top of the tree of invention, they caught on. Soon the idea spread and anyone could buy printed greeting cards.
Greeting Cards For The Well Off
Of course, you could only buy greeting cards if you could afford them. And at that time they were expensive to produce because someone had to create the design. That meant someone had to drawn the design by hand. Then the desgin had to be printed using the lithographic printing process.
Photography Changed Everything
Photography changed all that. Once a way was found to reproduce photographs for printing, greeting cards took off. What was previously laborious became easy and fast.
Of course, one downside was that with the coming of machines, the art and craft of etching and lithographic drawing fell into disuse. The result was that a whole class of craftspeople became part of the industrial workforce. Such is the price of progress.
Fast Forward To Today
Fast forward to today when each person on average sends thirty greeting cards a year. Multiply that up and the British public send over a billion greeting cards a year.
The Visitor Experience At Flying Twigs
To make it easier and simpler for you as a visitor to find the greeting cards you are looking for, we have arranged the cards into two major categories. One greeting card category is Occasions, which is a good idea because many cards are bought for specific occasions. So if you are looking for a Birthday card you can go straight to the Birthday Cards category to find the cards you want. And similarly for the other occasions.
When you as a visitor are looking for a more general card, the place to look is in the greeting card Ranges category. That’s the place to find, for example, Animal greeting cards. The feature that binds them into one range is that they all feature animals as the principal part of the card. Whether it is a tiger, a horse, a owl, or a deer, it’s all animals. So it makes good sense to group them in one range.
Similarly with Humorous greeting cards. The common link is humour, as for example shown in the Giraffe card. It features the neck of. a giraffe and text ‘We are going to need a bigger card.’
Currently there are eleven categories within the Ranges, and they cover everything one might wish for in a card. Included in the Ranges are EveryDay greeting cards, a big range for those Just Because moments .